One GOP Lawmaker Shows How to Woo Latino Voters
LAS CRUCES, N.M.—Rep. Steve Pearce is the rarest of Republican Party officeholders, a very conservative Anglo who keeps winning elections from a predominantly Latino electorate.
As the national GOP seeks to improve its dismal standing with Hispanic voters, the 65-year-old former oil man has some advice.
“You just have to show up, all the time, everywhere,” he said, during a recent barnstorm tour of his district, which sprawls across the southern half of this border state. “Most Republicans don’t bother. I do. I bother.”